For new moms in Utah, Idaho & Arizona
They grow fast. Their closet should keep up.
Baby Box is a baby clothing box for new and expecting moms who want 10+ outfits in every size for less than the store. Pick 4 soft pieces a month in your baby's size for $42, shipped free.
- $10.50a piece
- Freeshipping & returns
- 10% offfor students
This month's boxSize 3–6M
4 pieces you picked$42 · ships free
A peek at the lineup
Soft, simple pieces you'll actually use
Sample photoSample photoSample photoSample photo
Sample photo
Sample photo
Sample photo
Sample photo
Sample photo
How it works
Three steps, no store runs
Choose your size and pieces
Browse photos in your baby's current size and pick 4 items. Every piece is your choice.
Join the waitlist
It takes a minute. We'll email you as soon as your first box is ready to order, and there's no charge until it ships.
Your box ships free, and you size up anytime
Change the size before any box. If something doesn't fit, mail it back free for the next size.
Baby Box plans
Which box is right for you?
Pick the box that fits your baby's age. Every box ships free, and you choose every piece.
Sample photoMonthly Box
Best for newborns to 12 months, when babies change sizes every 2–3 months.
$42 / month
View Monthly BoxSample photoEvery-Other-Month Box
Best for 12 months to 3T, when each size lasts longer. 6 pieces per box.
$59 / 2 months
View planSample photoGift Box
One gift-wrapped box, no subscription. A practical baby shower gift.
$49 one time
View Gift BoxStudents and new grads: take 10% off every box. Sign up with your .edu email, or tell us you graduated in the last 2 years.
Meet the founders
Hi, we're Josh and Shelbi
We're BYU-Idaho students in Rexburg, a young married couple, and an aunt and uncle to four little ones we can't get enough of. Shelbi dreamed up Baby Box, and Josh built it, so young families like ours don't have to guess what their babies need to wear.
New parent resources
Straight answers before you buy anything
How many clothes does a newborn need?
The real numbers for the first month, and why buying all of it in newborn size is a mistake.
Read the guide →How much do baby clothes cost in year one?
A size-by-size cost breakdown comparing store prices with a subscription.
See the math →Newborn clothing checklist
Exactly what to have washed and ready before you bring baby home.
Open the checklist →FAQ
Common questions
What is Baby Box?
Baby Box is a baby clothing subscription for new and expecting parents in Utah, Idaho and Arizona. You choose every piece in your baby's current size. The Monthly Box is 4 pieces for $42, the Every-Other-Month Box is 6 pieces for $59, and a one-time Gift Box is $49, all with free shipping. Over one size stage (about 3 months), the Monthly Box adds up to 12 outfits.
Do I choose what goes in my box?
Yes. You pick all 4 pieces from photos before each box ships. There are no surprise items.
What if my baby grows faster or slower than expected?
Change the size before any box ships. Sizes follow your baby, not their age.
What if something doesn't fit?
Mail it back free within 14 days and we'll send the same piece or a similar one in the next size.
Can I pause or cancel?
Yes. Skip a month, pause, or cancel online anytime. No phone call needed.
Get your first box before we open to everyone
Founding families get early access and 20% off their first box.